Pinnacle Financial Services

Our client wanted a fun and young logo that would also visually communicate the growth of wealth. One of the first ideas was to go with the game Plot/Connect 4; where dipping coins into the board takes you to the top. We played with the colours blue and green but opted to go for bright versions against white for the logo to stand out. The logo is neatly stacked and works very well across collaterals.

We treated the logo and the name  ‘Pinnacle Financial Services’ with spot lamination on the visiting cards. The letterhead and envelopes continue to have the playful transparent green and blue circles as a part of design. All the stationery is printed in bulk to be budget friendly and long lasting for the client.